Startup Hustle

Startup Hustle

Startup Hustle is a podcast for entrepreneurs, by entrepreneurs. With the mission of telling the real story of startups and entrepreneurs, topics range from funding to failure and beyond. Join Matt Watson, CEO of Full Scale, on the Startup Hustle podcast for candid conversations and actionable insights.

Recent

Dec. 11, 2025

Why We Still Need Software Engineers in the Age of AI with Brian Jenney

AI can scaffold an app in seconds, but can it refactor that thousand-line React file when the first bug hits production? In this episode, I sit down with Brian Jenney software engineer and program owner of the coding bootcamp...
Dec. 4, 2025

Simple Systems that Let CTOs Delegate Ownership—and Still Sleep at Night with Brittany Rastsmith

If you’re running a startup, chances are you’re the bottleneck. Brittany Rastsmith joins Product Driven to talk through why founders constantly end up in this trap and how to escape it. She works with early-stage companies th...
Nov. 27, 2025

Technical Co-Founders are Startup Gold with Noah Lindner

The 10X Developer Decoded: Why Technical Co-Founders Are Startup Gold 💎 In this revealing conversation, we unpack one of tech's most polarizing concepts while exploring the brutal realities of building technical partnerships ...
July 24, 2025

CTO Levels and the Path to Strategic Tech Leadership with Kathy Keating

From Coding to Catalyst: The Evolution of Technology Leadership 🚀 Journey through the transformation of modern CTOs with industry veteran Kathy Keating, who shares battle-tested insights from scaling teams of 2 to 450+ engine...
July 17, 2025

Inside 'Product Driven': Why This New Book is Every Engineering Leader's Must-Read

Product Driven: Building Software Teams That Ship Value 🚀 In this special book launch episode, we dive deep into the intersection of engineering leadership, product thinking, and the transformative impact of AI on software de...
July 15, 2025

The Engineering Leadership Book That Actually Shows You How to Build Product-Minded Teams

Product Driven: The Book Launch - A Software Leader's Journey to Creating High-Performance Teams 📚 After months of intensive writing and years of industry experience, Matt Watson unveils his groundbreaking book "Product Drive...

Recent Blog Posts

March 17, 2023

Dallas Top Startups, 2023

Dallas, Texas, is home to a thriving startup scene, with diverse tech companies making waves in the industry. This article will look at 14 top tech startups in Dallas. We highlight their unique offerings and discuss their impact on the tech indu…

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Feb. 13, 2023

Kansas City Top Startups, 2023

And . . . we're back! This list of the top startups in Kansas City is our annual and third foray into the entrepreneurial space here in the heart of the Midwest. As always, we delve into the many startups that flourish in KC, which is continually …

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Dec. 7, 2022

Boston Top Startups, 2022

Boston, Massachusetts, is rich in nicknames and pop culture associations. However, it is best known for being a city of firsts and innovation. The city is a major tech hub and one of the US's best places for tech jobs. Find out how these 13 Boston…

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About the Host

Matt Watson Profile Photo

Matt Watson

Founder, Full Scale

Tech entrepreneur and startup CTO for 20+ years. Started 4 companies with 2 exits. Including VinSolutions in 2011 for $150M.