Startup Hustle Videos

June 11, 2026

Building Software Solo with Beth Epperson of Legacy Purpose

Building Software Solo with Beth Epperson of Legacy Purpose

Matt Watson sits down with Beth Epperson, founder and CEO of Legacy Purpose, here in the Kansas City area. Beth came up through marketing and branding, including the brand launch for Hyvee Arena, before deciding to build something of her own. Her company is built around two products. Aligned Legacy…

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June 4, 2026

Geothermal Energy and the Future of Data Center Power

Geothermal Energy and the Future of Data Center Power

Data centers are multiplying fast, and the energy demands are staggering. Matt Watson sits down with Tim Tarver, founder and CEO of Exceed Geo Energy, to talk about one of the most underrated power sources in the conversation: geothermal. Tim breaks down how his company is adapting drilling technology from…

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May 28, 2026

From Excel Sheet to 13,000 Customers: How Sean Tepper Built Tykr

From Excel Sheet to 13,000 Customers: How Sean Tepper Built Tykr

Most retail investors don't know what to do after they open a brokerage account. Sean Tepper was one of them until he built a traffic light rating system for stocks and turned it into a SaaS platform used by 13,000 customers across 50 countries. In this episode of Startup Hustle,…

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May 21, 2026

Eric Ries: Why Good Companies Go Bad

Eric Ries: Why Good Companies Go Bad

Eric Ries wrote The Lean Startup. Sold 2 million copies. Helped hundreds of people build companies from nothing. Now he's back with a harder question: why do so many of those companies eventually go bad? In this episode, Matt Watson sits down with Eric to talk about his new book…

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May 7, 2026

The Non-Technical Founder Who Beat the Developers

The Non-Technical Founder Who Beat the Developers

Most founders get the order wrong. They build for two years, then ask a marketer how to sell it. Connie Lund flipped the script. She started Zaboom with no dev team, no code background, and no VC funding. What she had was 50+ years of combined marketing and product experience,…

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April 23, 2026

Stop Hiding Behind Process (You Should Own the Product Instead)

Stop Hiding Behind Process (You Should Own the Product Instead)

Most product managers are just project managers with a fancier title. They make zero real decisions, answer to everyone, and wonder why nothing ships on time. Willis Jackson has been building product teams for over a decade. He's blacklisted entire companies from his hiring pool. And he moved to the…

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April 16, 2026

The Secret to Winning Venture Capital: What 2,000 Startup Investments Taught Dave Lambert

The Secret to Winning Venture Capital: What 2,000 Startup Investments Taught Dave Lambert

Most founders think investors bet on ideas. They don't. Dave Lambert has funded over 2,000 companies through RightSide Capital, and he's seen this pattern play out thousands of times. Great product. No revenue traction. Wrong ask, wrong timing. Automatic no. In this episode of Startup Hustle, Matt sits down with…

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April 9, 2026

Are Software Engineers Really at Risk? Mohan Reddy Weighs In

Are Software Engineers Really at Risk? Mohan Reddy Weighs In

Matt Watson sits down with Mohan Reddy, serial entrepreneur and Chief Scientist at Cornerstone AI Labs, to explore how AI is fundamentally reshaping the way we think about work, skills, and human potential. Mohan shares the origin story of Skyhive—a workforce intelligence platform built to reskill and upskill people at…

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April 2, 2026

How AI Is Disrupting Education with Katie Boody Adorno of LeanLab Education

How AI Is Disrupting Education with Katie Boody Adorno of LeanLab Education

AI is changing how kids learn. But are schools ready? Katie Boody Adorno is the founder and CEO of LeanLab Education. She's spent 13 years trying to close the opportunity gap in public education. In this episode, she and Matt break down how COVID widened learning disparities, why high-dosage tutoring…

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March 26, 2026

AI Isn't Killing Software Jobs: It's Changing Who Builds What

AI Isn't Killing Software Jobs: It's Changing Who Builds What

Zach Klempf is back! He joined Matt Watson on one of the early episodes of the show. Now, Zach is president of AutoManager, a private equity group with five automotive software companies under its umbrella. In this episode, Zach and Matt get into how AI is making senior engineers more…

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March 12, 2026

From Personal Tragedy to Healthcare Innovation

From Personal Tragedy to Healthcare Innovation

In this episode, entrepreneur Chris Jones shares his journey from personal tragedy to building MatchRite Care, a healthcare data integration platform. He discusses product-market fit, scaling strategies, and the importance of community and continuous learning in entrepreneurship. ⏱️ Episode Breakdown 00:00 The Entrepreneurial Journey Begins 02:54 The Birth of MatchRite…

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March 5, 2026

The Science of Scaling: Insights from Mark Roberge

The Science of Scaling: Insights from Mark Roberge

In this episode of Startup Hustle, Matt Watson interviews Mark Roberge, a former HubSpot executive and current venture capitalist, about his journey from engineering to sales and the importance of scaling startups. Mark discusses the genesis of HubSpot, the significance of sales in startups, and the concept of product-market fit.…

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Feb. 26, 2026

Revolutionizing Hiring with GitHired

Revolutionizing Hiring with GitHired

In this episode of Startup Hustle, Matt Watson interviews Krishna Oza, Founder and COO of Git Hired, discussing the challenges of hiring software engineers, particularly for startups. Krishna shares his personal experiences that led to the creation of GitHired, an AI-driven platform designed to help startups find the right technical…

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Feb. 19, 2026

Harnessing AI for Business Success

Harnessing AI for Business Success

In this episode of Startup Hustle, Matt Watson interviews John Morlan, founder and CEO of Smarter Risk, about the transformative impact of AI on startups. John shares his journey of integrating AI into his business, enhancing productivity, and improving collaboration with developers. He discusses the balance between product-led and sales-led…

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Feb. 12, 2026

Navigating Entrepreneurship: Insights from Matt Haycox

Navigating Entrepreneurship: Insights from Matt Haycox

In this episode, Matt Watson interviews Matt Haycox, an experienced entrepreneur who shares insights from his 25 years in business, focusing on capital raising, the challenges of entering the tech space as a non-technical leader, and the impact of AI on business development. Haycox discusses his journey from traditional businesses…

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Dec. 15, 2024

The Painful Truth About Your Startup Pitch

The Painful Truth About Your Startup Pitch

Nobody cares about your features. They care about their problems. Yet 90% of founders lead with "Here's what we do" instead of "Here's why you should care." What problem does your startup solve? Share below 👇 Full episode: https://www.startuphustlepodcast.com/the-best-startup-pitch-framework #StartupTips #PitchAdvice #StartupFounder #VentureCapital #EntrepreneurLife #StartupCommunity

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Dec. 13, 2024

Here's what's wrong with your pitch

Here's what's wrong with your pitch

You spent weeks on your pitch deck but can't explain your startup in 60 seconds 😬 #PitchTips #BusinessAdvice #StartupLife #Entrepreneurship #VentureCapital #SmallBusiness #PitchDeck Full episode with pitch expert Raj Nathan on Startup Hustle: https://www.startuphustlepodcast.com/the-best-startup-pitch-framework

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Dec. 11, 2024

💡 The QUE PASA Pitch Framework

💡 The QUE PASA Pitch Framework

Stop winging your startup pitch! This simple framework from pitch expert RajNATION will help you tell your story in 60 seconds or less. Save this for your next pitch deck! Full episode on Startup Hustle 🎙️ https://www.startuphustlepodcast.com/the-best-startup-pitch-framework #StartupAdvice #PitchDeck #StartupFounder #EntrepreneurMindset #StartupLife #VentureCapital #BusinessStrategy

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Dec. 11, 2024

The Best Startup Pitch Framework

The Best Startup Pitch Framework

In this episode, Matt Watson interviews Rajiv Nathan, the Startup Hype Man, who shares insights on how to effectively pitch a startup to investors and customers. Rajiv discusses his journey from a marketing background to becoming a pitch expert, emphasizing the importance of understanding the pitch landscape beyond just raising…

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Dec. 9, 2024

The hidden truth about building software

The hidden truth about building software

Writing code is just 20% of the work. Testing is the other 80%. Most founders don't realize this until it's too late. One small bug can destroy customer trust forever. Want insider tips on scaling up? Join the hustle today with our weekly newsletter. https://newsletter.productdriven.com/ #SoftwareDevelopment #TechFounder #StartupLessons #ProductDevelopment #qualityassurance

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Dec. 6, 2024

The brutal truth about product roadmaps

The brutal truth about product roadmaps

You can't do it all. And trying to will kill your startup. #ProductStrategy #StartupLife #SoftwareCompany #ProductManagement #techstartups Our newsletter comes with fresh content! Subscribe to get your weekly dose of Startup Hustle: https://newsletter.productdriven.com/

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Dec. 4, 2024

Want to know what most tech founders get wrong?

Want to know what most tech founders get wrong?

They think great code = great product. But here's the truth: Your technical team needs to understand the industry they're building for. #StartupLife #TechFounder #BuildInPublic #StartupAdvice #TechEntrepreneur

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Dec. 4, 2024

Targeting the Midmarket, Growing with SEO

Targeting the Midmarket, Growing with SEO

In this episode, Matt Watson interviews Ben Taylor, founder and CEO of Soft Ledger, about his journey in creating accounting software. They discuss the challenges of building a product in a competitive market, the importance of identifying gaps in existing solutions, and the lessons learned from the startup experience. Ben…

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Dec. 2, 2024

Small Wins ARE Wins

Small Wins ARE Wins

You're waiting for that perfect exit while passing up solid wins?🤔 Big Mistake! #Entrepreneurship #ExitStrategy #VentureCapital #StartupLife #BusinessAdvice #FounderLife #SmartMoney #WealthBuilding Building your playbook for scaling acquired companies? Get actionable insights every week for FREE: https://newsletter.productdriven.com/

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