Episodes

No matter how great your strategy is, it’s is only beneficial if you take action and execute your strategy. In this episode, Matt and Joel wrap up the Digital Strategy series with Digital Strategy Execution. Listen as Matt and Joel go over not only properly implementing your plan but also how to track your data, make it actionable, and use it to further refine your strategy. Learn more about: Full Scale: https://fullscale.io/ Stackify: https://stackify.com/ GigaBook: https://gigabook.com F...

Steve Gardner and Alex Springer from BCP Tech sit down with Matt DeCoursey to talk about their role in the LaunchKC Startup Accelerator program. LaunchKC revamped its model this year to support industry-specific accelerators. BCP Tech is heading up the Insurance Tech Accelerator to find startups that can help insurance companies increase efficiency. Steve and Alex discuss the challenge of finding innovative startups that cater to a very specific niche. They are looking out for companies with p...

We live in the golden age of distractions. From push notifications, social media, texts and emails distraction are everywhere. The struggle is real and the Matts feel your pain. In this episode, Matt and Matt break down the most common workplace distractions and share some practical tips to help you and your team stay productive amidst the bombardment of distractions. Learn more about: Full Scale: https://fullscale.io/ Stackify: https://stackify.com/ GigaBook: https://gigabook.com Follow u...

In this episode of Startup Hustle, the Matts sit down with CEO and Founder of Thou Mayest, Bo Nelson. Bo Nelson shares the ups and downs of running a coffee startup in a competitive and highly saturated industry. He talks about the roller coaster ride of his coffee startup; from closing the storefront and doing only wholesale to coming back to storefronts and opening up four locations within months. Bo started Thou Mayest Coffee Roasters in 2012, built upon the idea that communities grow throug...

We’re near the finish line. 3 out of 4 episodes down for our Digital Strategy series hosted by Matt D. and Joel Johnson, CEO and Founder of Mixtape, the game, and CMO of Full Scale. The two exchange nuggets of knowledge on how to strengthen the tone and voice of your brand message. They give some tips on how to tweak your tone to make your message delivery sound exciting—even when your product is not (think, Geico Insurance). Joel breaks down the 3 C’s of Digital Messaging which will add value ...

In this episode, Matt DeCoursey and Matt Watson talk to FilmDove’s CEO and founder Brandon Dunlap. They talk about what FilmDove does and how they help film-makers make it to the big screen. FilmDove’s system can analyze and present the financial value of any film script. It reflects insights such as sentiment analysis and key phrase extraction within the film. Using the system’s data, film-makers can easily market their film to investors and distributors. Learn more about: Full Scale: https...

In this episode of Startup Hustle, the Matt duo becomes a trio as another successful Matt joins in to talk about AI startups. Matt Moody is the CEO and founder of the AI startup, Bellwethr. Automation is everywhere. Machine learning and artificial intelligence are all the rage in the tech industry. Bellwethr is one of the pioneering AI startups in Kansas. It is an all-in-one platform for customer interventions. The business was founded in 2017 by Matt Moody, with the sole intention of making ar...

Matt and Matt sit down with David Robertson, founder of Flipper Force, a software solution for house flippers, by house flippers. It’s a comprehensive online tool that helps house flippers analyze deals, calculate maximum purchase price for a property, track expenses, estimate renovation costs, and many more. This software includes a project management feature that manages projects, extracts problems, and schedules expenses. It’s an all-in-one tool that helps end-users with the entire house fli...

This is the second of the 4-part Digital Strategy series where Matt and Joel dig deep into the different digital marketing channels that businesses can use to promote their brand or advertise their products or services. The duo gives you a rundown on engagement and ROI. As well as some general tips and tricks. Learn more about: Full Scale: https://fullscale.io/ Stackify: https://stackify.com/ GigaBook: https://gigabook.com Follow us on Instagram: https://www.instagram.com/startuphustlepodc...

Got allergies? Safely Delicious is expanding your palate with a wide selection of all-natural, allergy-friendly snacks. In this episode of Startup Hustle, the Matts sit down with Lisa Ragan, CEO, and founder of Safely Delicious, to discuss the best and safest alternatives for food allergies. The idea of Safely Delicious was cooked from a mother’s personal experience of raising kids with food allergies. Lisa Ragan has been cooking allergen-free since 2004. Not wanting her kids to feel excluded i...

In this episode, the Matts take a deep dive into Artificial Intelligence. Most people have the notion that AI is nothing but robots built to destroy humankind one day. However, that perception is far from reality... at least for now. Find out what AI really is, it's benefits, how it impacts our day-to-day lives and any potential issues we need to be aware of. Learn more about: Full Scale: https://fullscale.io/ Stackify: https://stackify.com/ GigaBook: https://gigabook.com Follow us on In...

Joel Johnson, the creator, and CEO of Mixtape the game, and Full Scale’s newly crowned CMO is back at the studio for another Startup Hustle episode. He’s here with Matt D. for part one of a 4-part series about building a Digital Strategy for your business. Learn more about: Full Scale: https://fullscale.io/ Stackify: https://stackify.com/ GigaBook: https://gigabook.com Follow us on Instagram: https://www.instagram.com/startuphustlepodcast/ Subscribe to our YouTube channel: https://www.you...

In this episode of Startup Hustle, the Matts talk to Veteran turned marketing expert, Jannae Gammage, Founder, and CEO of the Market Base. They talk about the digital marketing business, and the many struggles founders encounter. The problem with the marketing industry is the shortage of affordable high-level marketing services. A lot of startup entrepreneurs could not afford the cost of a marketing expert, so instead, they do it themselves, even with little to no knowledge on the subject. To ...

Being a coach is a tough job. There is a lot expected but not always a lot of support. With so much going on it is easy to let things slip such as documenting interactions with players or noting important information they give you. It may seem like a small thing but if not done could leave you unprotected if something went amiss To help college and university coaches, former D1 basketball coaches Marsha Frese and Danielle Gratton used their knowledge of the coaching industry to build docUssist. ...

Change is inevitable. In a volatile industry, especially in technology, competitors are always coming up with something new. Consequently, the market becomes attracted to what they’ve never seen before. In this episode of Startup Hustle, the Matts talk about the value of innovation in business. The duo talks about their experience on how innovation has played a crucial role in scaling their startup. Learn more about: Full Scale: https://fullscale.io/ Stackify: https://stackify.com/ GigaBook...

In this episode of Startup Hustle, Matt DeCoursey is joined by Kristen Thomas as she shares her experiences in the sex coaching business. Kristen is a coach who focuses on relationships, dating, and sex. She takes us through what it’s like to coach people on something that is often taboo, gives advice about the best ways to market yourself, and how to lower the barrier of entry for your potential clients. Enjoy additional episodes with Kristen: Episode 121: The Business of Sex Coaching - https...

In today’s episode, you’re in for a treat. Bob Fescoe returns to Startup Hustle. Many know him as the voice behind 610AM Sports Radio, a morning radio show in Kansas City. He hangs out with the Matts as they discuss the most talked about topic in the past weeks— the Kansas City Chiefs winning Super Bowl LIV against San Francisco 49ers. It’s their first championship in 50 years. He shares his two cents about the Superbowl season and the social and economic impact of the Super Bowl both in the ci...

Sheila Seck, owner and managing partner of Seck & Associates and Seck Advisor Group is this episode’s guest. She came to discuss the common legal issues that startup owners encounter especially when dealing with equity ownership, partnerships, vendor contracts and managing their businesses in the early phases. Seck & Associates/Seck Advisor Group is a law firm with offices in St. Louis, Missouri and Kansas City. They help entrepreneurs navigate through the change. Their clients are mostly tech ...

Technology paves the way for the future of transport. When it comes to taking the high road, Dynamic Logistix is leading the way for faster, easier, and more efficient transport for freights and carriers. It is a software that helps you save time and cut down costs on labor and logistics. In this episode, Matt D. is joined by Jeff Auslander, CEO of Dynamic Logistix. Jeff, shares his idea on leveraging modern methods to handle the old-age issue of logistics management. One of the fastest-growing...

You need a programmer to scale your startup, but there is currently a shortage of skilled and experienced developers in the United States. So what now? In this episode of Startup Hustle, Matt DeCoursey, and Matt Watson talk about the dos and don'ts of hiring programmers. Find Startup Hustle Everywhere: https://gigb.co/l/YEh5 This episode is sponsored by Full Scale: https://fullscale.io See omnystudio.com/listener for privacy information.

In this episode of Startup Hustle, Matt DeCoursey and Matt Watson welcome, Davin Gordon and Justin Ikerionwu who are both business development officers at AltCap. AltCap is a community development financial institution (CDFI) that aims to increase capital flow towards businesses and organizations that are not sufficiently served by mainstream financial institutions. Learn more about: Full Scale: https://fullscale.io/ Stackify: https://stackify.com/ AltCap: www.alt-cap.org GigaBook: https:...

Jessica Powell, the Executive Director of KC Collective joins Matt D. once again this time to discuss how startup founders can leverage their startup’s growth through collective collaboration. KC Collective is a Kansas City-based organization built by startup founders for startup founders. They provide a collaborative community for startup founders in scaling their businesses. They provide them introductions to investors, mentorship, perks, partner discounts, ongoing education and resources to ...

If you have pets or you’re in the animal industry, you’ll be happy to know that there’s a smart collar that will help take care of them. Presenting to you Scollar, a revolutionary smart collar. In this episode, Matt D. is joined by Scollar, Inc.’s CEO and Co-Founder, Lisa Tamayo. Scollar is a full-stack, open platform that manages every aspect of animal care, from cats to cattle. Lisa and Matt D. talk about how Scollar started, the idea behind it, where the future of the Internet of Things (Io...

Hip hop has never been this healthy AND educational. Thanks to Roy Scott, CEO and Founder of Healthy Hip Hop, an ed-tech startup that sends a powerful message to children about health, fitness, literacy and financial freedom using the hip hop genre. Roy is back to share some of the latest developments in H3, the success he has achieved in the education space and their partnership with Atlanta Techstars. Learn more about: Full Scale: https://fullscale.io/ Stackify: https://stackify.com/ Healt...